Israel Reveled by Wallpaper* Magazine and Caesarstone
Tel Aviv 2014
In order to strengthen the bond between Caesarstone and Israel’s top architectures and designers, Allenby created a collaboration between Caesarstone and Wallpaper* magazine the world’s leading design magazine.
The result is the magazine’s January issue, dedicated to the Israeli design and architecture scene. Under the title “ISRAEL REVEALED”.
Wallpaper* assigns 16 pages to extraordinary local design, covers leading Israeli architects, highlights young promising designers, introduces iconic buildings, fashion shoot with Israeli designers, and features an appetizing spread of special dishes created by celebrity chef Meir Adoni, presented on custom made Caesarstone pallets.
Allenby produced Caesarstone and Wallpaper* special launch party in Tel Aviv. For the event, we rebuilt Caesarstone and Raw Studio’s installation that was first presented in Milan’s design week – a monumental 18 meter long kitchen island made of Caesarstone pallets. Caesarstone CEO Yos Shiran and Wallpaper* editor in chief Tony Chambers spoke in the event.
